Wednesday 5 May 2021

How students in Oman can achieve academic success?

 

Achieving success in academic requires significant amount of effort on the part of students. This is mainly because the expectations of lecturers and teachers are higher and to effectively meet out their expectations. Students in Oman are required to follow the below mentioned important points to ensure success:


1) Dont take academic assignments lightly: Students in Oman are given assignments in order to prove their learning and it is important for them to make sure that they do not take that assignments lightly. Many students consider assignment at least important and ultimately suffers a low-grade. It is therefore important to be proactive with respect to the assignments given and should aim to accomplish the assignment goal by meeting out all the requirements specified.


2) Maintain enough time to do assignments: Keeping assignments till the last date is a common habit identified among Oman students. This should not be the practice among them and they should start approaching the assignment as soon as it is assigned to them. Starting from drafting an outline, to doing research and writing up reports should be done on proactive basis so that all the requirements can be efficiently covered and there is no such situation of last minute panic.


3) Do adequate research before writing: It is important to do sufficient amount of research before starting up to write an assignment. This is a common practice among Oman students that they start up writing on their own without doing much research. They often consider their own knowledge to be sufficient and do not bother to do much research and write on their own, and ultimately ends up with getting lower marks. It is therefore recommended to do proper prior research to gain a good level of understanding on the concept and thereby attempts to start working on the report. This will ensure a well informed research paper and can guarantee best possible marks.


4) Take professionals help: This is another important way in which students in Oman can succeed in their academics. There are many professional service providers such as assignment help Oman services as given by Student Life Saviour is crucial and can be of great significance to the students in achieving success in their academic.

With these few basic points, it can be possible for students to accomplish great level of success in achieving higher grades in assignments in Oman.

Friday 3 November 2017

Marketing Objectives of Harvest Cleaning Services

Marketing Objectives of Harvest Cleaning Services

Initial Market Analysis

Marketing Objectives
·         One of the marketing objectives of the Cleaning Service is to achieve a level of ROI that is in line with the long term goals of the enterprise.
·         The service also aims to provide a better experience to the customers by introducing strategic changes in the service delivery which would improve the customer feedback received.
                                                                                                                                                                                          
Marketing Opportunities for Harvest Cleaning Services. Best Marketing Assignment Help
Potential contribution of these markets to business growth
Opportunity for Harvest Cleaning Services to enter, shape or influence the market
Evaluate each identified opportunity to determine whether it fits with the Harvest Cleaning Services corporate objectives

Evaluate each identified opportunity to determine its impact on the current operations and current customer base
Changes needed to current operations to take advantage of viable marketing opportunities
Industry or lifestyle trends
The current lifestyle trends can be used to introduce the Harvest Cleaning Services to a new target market. For instance, the trend of using eco-friendly elements for the delivery of the service would create a substantial appeal for the service in the eyes of the present generation that always chooses to adopt eco-friendly services.




This opportunity boosts the franchise sales and improves the profitability by promoting the service of the HFG.

As per as the scenario, the Harvest Franchising Group are looking forward in the identification of marketing opportunities. Lifestyle trends are likely to purchase the products or services with analysis on the secondary target market. There are several opportunities for the review of the Harvest Cleaning Service with the lowest profitability at the rate.
Harvest Cleaning services are corporate with the increase marketing strategies. In lifestyle trends, the financial supports are highly recruiting with the availability of financial resources. Therefore, there are several products in idea to the commercial success for development of successful innovation.
Harvest Cleaning Services have adapted to the latest industry and market trends, and these can influence the lifestyle of general lifestyle as well. The technical approach in this opportunity can get both the aspects accustomed.
The status and income of the target customers and their lifestyle should be checked on the radar for sharing the new offerings of the organization within the minimum budget. A market analyst could be hired for the customer demographics for the local, national and international sales and services.
Industry or lifestyle trends
The current lifestyle trends can be used to introduce the Harvest Cleaning Services to a new target market. For instance, the trend of using eco-friendly elements for the delivery of the service would create a substantial appeal for the service in the eyes of the present generation that always chooses to adopt eco-friendly services.


This opportunity boosts the franchise sales and improves the profitability by promoting the service of the HFG.

As per as the scenario, the Harvest Franchising Group are looking forward in the identification of marketing opportunities. Lifestyle trends are likely to purchase the products or services with analysis on the secondary target market. There are several opportunities for the review of the Harvest Cleaning Service with the lowest profitability at the rate.
Harvest Cleaning services are corporate with the increase marketing strategies. In lifestyle trends, the financial supports are highly recruiting with the availability of financial resources. Therefore, there are several products in idea to the commercial success for development of successful innovation.
Harvest Cleaning Services have adapted to the latest industry and market trends, and these can influence the lifestyle of general lifestyle as well. The technical approach in this opportunity can get both the aspects accustomed.
The status and income of the target customers and their lifestyle should be checked on the radar for sharing the new offerings of the organization within the minimum budget. A market analyst could be hired for the customer demographics for the local, national and international sales and services.
Global influences
Incorporating global elements into the service and also into the marketing strategies would make the existing customer base more assured about getting good quality service.


It helps the HFG to increase the internal capability by identifying and evaluating the market strategies and market position.

In the current internal capability, the global influences manage the marketing strategies. It presents the potential law for regulating globally disposable income for exploring the determined investment.

The global influence in such an opportunity which can evaluate the market strategies. As per the scenario, this opportunity helps to meet objective like the implementation of the marketing strategies within the business and achievement the ROI of HFG.
The Global influences in a business trend have huge impact on both current operations, and customer base as this opens the door for HCS in reaching the varied range of customers from every cultural variation.
Global influence should be determined for the challenges the company is about to face. If competitors in the geographical area are checked on by their websites or social media platforms, this strategy can be of beneficial use.
Business and product development
Business development initiatives such as increase in the budget allocation would present a greater scope for boosting the market.


The business and product development lead the implementation of business strategies. It is helpful to explore new service capacities and further recruitment of new staffs.

Subsequently, the positive impacts of the business development manage the substantial complexity of product with rapidly changing technologies. Business and product development are undergoing with new trends for simultaneous product variety.

In the emphasis on the business and product development there are several business analysis issues with high uncertainty of the risk characteristics. The business analysis should optimally complex process for the development of costs and marketing products.

Development of business and product can influence the business structure and the customer base as well because product development will require improved strategies and it will appeal to the different varieties of customers.
Business development may introduce cost estimations involved with project and people directly involved with the project.


Importance of Marketing for Harvest Cleaning Services

Importance of Marketing for Harvest Cleaning Services
Marketing is one of the most important aspects of an organization, and it plays a vital role in the survival and growth of the business organizations. It is considered a science as it involves extensive research with various types of data to recognize potential opportunities and prospects for the business organizations (Abdullah Saif, 2015). Harvest Franchising Group (HFG) require to boost one of its franchise Harvest Cleaning Services and thus need effective marketing ideas that support its goal. Get marketing assignment help at Australian Assignment Help
Main Body  
Part 1
To boost the business of Harvest Cleaning Services the franchise of Harvest Franchising Group (HFG) the Executive Team of this organization has presented various innovative ideas. Among the ideas, direct marketing with sales promotion campaign and publicity campaign through the social media these two ideas are assumed to be effective. The direct marketing has a potential impact on the targeted customers as it allows the company executives to converse with the customers face to face. Hence, the face to face interactions with the potential clients increases the impact of the marketing as well as it helps in improving the sell volume of the organization. In addition to this, the promotional campaign with direct marketing even increase the interest of the customers, and it influences them to fetch to the organization’s services (Varadarajan, 2015).
Besides this, the social media has emerged as the most powerful media in this contemporary world, and the company can use this media for advertisement and promotion campaign. This promotion campaign in social media can boost the potentiality of the organization as it is most effective media. Simultaneously, the social media advertisements and campaigns are usually cost-effective, hence; it will require less amount of money to carry out the advertisement and promotion campaign in social media.
Direct marketing with promotion campaign would bring substantial marketing opportunities as with these campaigns; the company can explore the household market and can be able to aware huge household people about the company and its business plus facilities, which may be needed by these people.
The social media promotional campaigns are also effective in this matter because currently most of the people are engaged in the social media, and this promotional campaigns can be helpful in communicating with this huge population. This social media campaign supports in increasing the knowledge of this vast population about the company and its business plans (Mandal, 2017).
The direct approach to the clients will open the opportunities for the company, and it also fits with the organizational goals plus capacities.
Part 2
There are two innovative ideas that can be effective in boosting the potentiality and business opportunities of the franchise Harvest Cleaning Services. The Direct Marketing with Sales Promotion is one of the ideas that is expected to be successful in the market. The cleaning services mainly used by the households and organizations in the hospitality business. This direct marketing approach will be effective in both cases as it allows face to face communications, which usually have an immense impact on the people. Besides this, the sales promotion along with direct marketing will definitely improve the prospects and opportunities of the company.
Besides this, the social media is simultaneously a powerful media and cost-effective means of advertisement and promotion activities; hence it also supports in increasing the awareness of the vast population about the company's business policies and arise the interest of the people on the company's services.
Conclusion        
Potentially, the impact of the direct marketing with promotional campaign and social media promotion campaign would be beneficial for the company as both would support to improve the interest of the people on the Harvest Cleaning Services as well as the main organization Harvest Franchising Group.



References

Abdullah Saif, N. (2015). How does Marketing Strategy Influence Firm Performance? Implementation of Marketing Strategy for Firm Success. International Journal Of Innovation And Economic Development, 1(3), pp.7-15.
Mandal, P. (2017). Understanding Digital Marketing Strategy. International Journal of Scientific Research and Management.
Varadarajan, R. (2015). Strategic marketing, marketing strategy and market strategy. AMS Review, 5(3-4), pp.78-90.


Market Feasibility Analysis of Harvest Cleaning Services

Harvest Cleaning Services Assignment Help

Market Feasibility Analysis (MFA)

Introduction

This Market Feasibility Analysis details the complete process of research and analysis to identify potentially viable marketing opportunities. This MFA contains the following sections:
1.      Initial market assessment
2.      Organisational assessment
3.      Legislative requirements assessment
4.      Resource requirements
5.      Financial assessment
Although you may assess multiple opportunities, at least 2 opportunities will need to undergo an assessment through all stages and be documented in this template.
Where a marketing opportunity does not appear viable after the initial market assessment, select another opportunity for assessment.
We recommend you take the time to review this document before starting your research to fully understand the information required.

Abstract

The marketing plans for household market and hospitality industry are effective for the Harvest Cleaning Services, and the company with these two marketing options can establish the organizational goals of achieving 10% increment in sales. In every aspect the marketing option is proved to be feasible thus can be applied.



1. Initial market assessment


Opportunity 1
Opportunity 2
Marketing opportunity
Explore the household market, which is a huge market in Australia.  
Explore the market in the hospitality industry as the industry is required extensive cleaning services.
Target market
The family peoples are mainly targeted, the housewife, old retired people, are mainly targeted to grab the marketing opportunity.
The health centres, hotels, restaurants are the target customers for the cleaning services of Harvest Cleaning services.
Potential competitors
The local cleaning services, which already provides similar types of services to the households are potential competitors of this company. 
The domestic and global cleaning services organization, which deliver similar types of services to the hospitality sectors are the main potential competitors of the company. 
Summary analysis of both options
Both the options are effective for the Harvest Cleaning Services as both provide adequate opportunities for the company to grow in the market. The household market is a big market and the idea of direct marketing, and promotional campaign will enhance the opportunities for the company in this specific market. The reason behind this, the direct marketing and promotional campaign will improve the awareness of the household people about the company and its services and hence, increase their interest in the services provided by the company.
The hospitality business usually requires extensive cleaning services, hence if the company explore this market, then the company may get huge market and hence, the opportunities will be increased massively.





2. Organisational assessment


Opportunity 1
Opportunity 2
Franchise marketing strategy
The marketing strategy of Harvest Cleaning Services for increasing the awareness of the people is direct marketing with promotion campaign. The key marketing objective of the Harvest Cleaning Services is to increase the awareness of the household people about the company and its services.
[What is the franchise marketing strategy? What are the key marketing objectives?]
The marketing strategy of Harvest Cleaning Services for increasing the awareness of the people of corporate worlds, basically the people associated with hospitality business is to perform promotional campaigns in the social media. The key marketing objective of the Harvest Cleaning Services is to enhance the awareness of the people associated with hospitality industry about the industrial product and services of the organization. 
Organisational structure
Harvest Franchising Group is a group of companies, and many companies are under this group. All the franchises are managed by their own management and staffs. The company has a national marketing team, and Peta Brun is the head of the marketing team. The entire marketing activities for the group use to be conducted by this team. 
Harvest Franchising Group is a group of companies, and many companies are under this group. All the franchises are managed by their own management and staffs. The company has a national marketing team, and Peta Brun is the head of the marketing team. The entire marketing activities for the group use to be conducted by this team. 
Franchise services
The Harvest Cleaning Services offer a wide range of cleaning services such as Dry cleaning, carpet cleaning, office cleaning, sofa cleaning, Fumigation plus pest control, etc.
The Harvest Cleaning Services offer a wide range of cleaning services such as Dry cleaning, carpet cleaning, office cleaning, sofa cleaning, Fumigation plus pest control, etc.
Strategic alignment:
The potential marketing opportunities in the household market are aligned extensively with the strategic marketing goals of the company, and it helps in increasing 10% sales of the franchise.
The potential marketing opportunities in the hospitality industry are extensively aligned with the strategic marketing goals of the company, and it helps in increasing 10% sales of the franchise.
Potential risks:
The potential risk can be defined as the increasing sell of the cleaning services may reduce the quality of services.  
The potential risk can be defined as the increasing sell of the cleaning services may reduce the quality of services.   
Potential opportunities:
Explore household market
Explore hospitality industry
Changes needed
Improve the quality of services
Provide professional services
Brand alignment:
The market opportunity will support greatly the brand image of the company, as more and more people will use the services from the company. 
The market opportunity will support greatly the brand image of the company, as more and more organization in hospitality sector will use the services of the company.
Summary analysis of both options
Both the market opportunity supports the company's goals and immensely support the brand image of the company in its existing and new clientele. 




3. Legislative requirements assessment


Opportunity 1
Opportunity 2
Legislation, regulations and industry codes
Australian Competition and Consumer Commission (ACCC) and Australian Consumer Law provide the guidelines for marketing, advertisement, and promotion activities for the Australian companies. Furthermore, the entire companies have to obey the guidelines for running marketing activities in Australia.
Australian Competition and Consumer Commission (ACCC) and Australian Consumer Law provide the guidelines for marketing, advertisement, and promotion activities for the Australian companies. Furthermore, the entire companies have to obey the guidelines for running marketing activities in Australia.
Summary analysis of both options
Both the marketing activities will be performed by the guidelines provided by ACL.

4. Resource requirements


Opportunity 1
Opportunity 2
Resources:
Survey Form
Social media Campaign
Pen

Promotional services package



Outcome:
Expected huge clients
Expected huge clients
Summary analysis of both options
Both the opportunities will provide good outcome

5. Financial assessment


Opportunity 1
Opportunity 2
Strategic objective:
To increase franchise revenue by 15%, to increase franchise sales by 10%
To increase franchise revenue by 15%, to increase franchise sales by 10%
External factors:
Other companies substitute services
Substitute services
Estimated cost:
$AUD10,000. Will increase sell by 10% 
$AUD5,000 will increase sell by 15%



Return on Investment (ROI):
Estimated marketing cost $AUD10,000 and 10% return is reasonable.
Estimated marketing cost $AUD5,000, and 15% return is reasonable.
Viability:
Based on the research it is obvious that the household market is potential; hence, it is a viable market.
Based on the research it is obvious that the hospitality industry has lots of potentials; hence, it is a viable market.
Summary analysis of both options
Both the marketing option is feasible as both deliver a reasonable return on investment.

Overall summary analysis of both options
Both the options are feasible as both are effective in all aspects.





Task 2

Email
From:
To: executive.team@Harvestcleaning
Cc:


Re: Marketing Opportunity Analysis




The marketing to the hospitality industry would result in number one ranking between the two marketing option as it would provide huge sell of the services of the company and both the options have a significant contribution to the business growth. The quality of services of the Cleaning services must be improved and meet the industry standards. With the improved quality, the Harvest Cleaning services will continually provide quality services to the present customers. The organizational changes are needed to serve different types of customers. The individual and organizational customers' needs are different; hence, the different organizational structure would be effective in delivering require quality services.